Founded in 1983 by the Franco Moschino (1950–1994) this designer fashion label became famous for innovative, colourful & eccentric designs. He began his career as an illustrator for Gianni Versace. Moschino started to make a name for himself as he teased the fashion industry. He is famed for creating runway looks with clever plays on words such as "Fashion is Full of Chic’, ‘Ready to Where?’ and ‘Bull Chic’ - mocking the fashion industry. These pieces of vintage Moschino have become hugely desirable and iconic.