Giovanni Maria Versace (1946 – 1997) was an Italian fashion designer and founder of Versace fashion house. He was one of the first designers to link fashion to the music world. After opening his Milan boutique in 1978, he became a sensation on the international fashion scene with his vivid colours, bold prints and extremely sexy designs. His aesthetic "combined luxurious classicism with overt sexuality". Giovanni's sister Donatella inherited the brand upon his death and is the creative director.